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Founder Strategy Council

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Operator

Customer

Finance

Builder

you·Round 1

We have eight months of runway and an unproven B2B product. Do we double down on enterprise sales or pivot to self-serve?

★ Council consensus

Recommended call: run a six-week self-serve experiment without abandoning the enterprise pipeline. The bet — your real constraint is reachability, not willingness to pay. Load-bearing risks: self-serve cannibalizing high-touch deals, and a payback period your runway can't absorb. First move this week: instrument the three steps where trials stall, and put a price page live behind a waitlist.

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Strategy Chair · advisory brief · every voice cites its source

Today's question

advisory brief · 4 of 4 complete

Question

We have eight months of runway and an unproven B2B product. Do we double down on enterprise sales or pivot to self-serve?

complete · 4 of 4

★ Council consensus · advisory briefsynthesised · 4 of 4 voices read

How the circle answered4 voices

Operator·Execution and the critical path.

Read Operator’s full voice in the live council — every member answers in parallel before the circle weaves the consensus above.

Customer·The user's lived reality and willingness to pay.

Read Customer’s full voice in the live council — every member answers in parallel before the circle weaves the consensus above.

Finance·Unit economics, burn, and runway.

Read Finance’s full voice in the live council — every member answers in parallel before the circle weaves the consensus above.

Builder·Buildability, scope, and technical risk.

Read Builder’s full voice in the live council — every member answers in parallel before the circle weaves the consensus above.

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We have eight months of runway and an unproven B2B product. Do we double down on enterprise sales or pivot to self-serve?

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